Business Design is the genesis of enterprise. It is about ‘Why’ in any enterprise. What does one set out to achieve? What does it need to achieve the targets? How to identify the customer’s needs? How to identify the markets? How to keep the customer hungry for more? Business design is all about outlining the customer interface and experience.
Customers favor a line of products because they’ve had a positive experience with other products by a company. This is called the “halo effect.” The halo effect is correlated to brand strength, brand loyalty, and contributes to brand equity. The halo effect increases the mind-share, a marketing term that describes the amount of brand awareness or popularity surrounding a product, service, or company.
At Incredible Design we mentor you and your business idea to bring it to fruition.
The New Normal now demands re-think.